Insider Secrets to a Top 100 Podcast with Courtney Elmer | Podcasting Strategy for Business Growth

How Long Should Your Podcast Episodes Be? The Answer Might Surprise You

Courtney Elmer | PodLaunchHQ.com Episode 341

Use Left/Right to seek, Home/End to jump to start or end. Hold shift to jump forward or backward.

0:00 | 15:08

You’ve probably Googled it. You’ve definitely heard five different answers from five different podcast “experts.” But how long should your episodes be? That depends entirely on your listener—and in this episode, I’m showing you how to figure out your perfect episode length using real data from your show.

You’ll learn the two metrics that matter most (and exactly where to find them), how to run a simple 10-episode audit to calculate your ideal episode length, and why nailing this is the fastest way to increase listener retention—and conversions.

Because every time a listener drops off before your CTA, you’re losing the chance to grow your audience (and your income)—so if you want to fix it, hit play and let’s dive in.

1:05 – Why Copying Other Shows (Even Unintentionally) Lowers Listener Retention

2:58 – How to Stop the Silent Listener Drop-Off That’s Killing Your Conversions

8:16 – Run This 2-Metric Audit to Calculate Your Perfect Episode Length

14:20 – Where to Place Your CTA So More Listeners Actually Hear It

17:36 – Why Higher Listener Retention Drives More Plays (and Conversions)


 Other Episodes You’ll Enjoy:



 → This episode was recorded on the Deity VO-7U

...

Liked this episode? Share it with your podcasting friends!

Love this show? Say thanks in true podcasting style by leaving a review.

Got Podcasting Questions? Send 'em! We'd love to answer your question in an upcoming episode.

Podcast Health Score™: See exactly where your show is losing listeners and get a custom plan to fix it.

Podcast SEO Mastery: Learn how to optimize your show so that it gets found by the right listeners 24/7.

On-Air Coaching: Get on the waitlist for a chance to get podcasting coaching on air with Courtney.

...

Follow Courtney for more podcasting insights:  LinkedIn | PodLaunchHQ.com

Special thanks to our sponsor, Resonate Recordings: the exclusive implementation partner for PodLaunch® Accelerator. If you’re putting out episodes but not seeing listeners, leads, or sales, ...