Insider Secrets to a Top 100 Podcast with Courtney Elmer | Podcasting Strategy for Business Growth
This isn’t another “share great content and stay consistent” podcast about podcasting. We’re breaking down 15,000+ hours of study into what top hosts do differently to create bingeworthy podcasts that convert.
Hosted by Forbes- and Rolling Stone-featured podcast psychology expert and Webby Awards judge Courtney Elmer—who’s helped over 70+ hosts launch Top 100 shows—you’ll get the tools and strategies other shows won’t dare to share. Expect unfiltered coaching, behind-the-scenes breakdowns, and the kind of “why didn’t anyone tell me this sooner?!” advice to help you build a podcast your future clients can’t stop bingeing (and buying from).
So if you’re ready to break out of “less-than-200-download-per-episode” jail and stop settling for downloads that don’t reflect your effort—or you want to launch a podcast that positions you as an authority in your niche and drives real revenue—welcome to the podcast that’s about to change the game for you. Hit play and let’s dive in.
Popular Guests Include: Jordan Harbinger, John Lee Dumas, James Cridland, Tom Rossi, Jeremy Enns, Kevin Chemidlin, Dave Jackson, Alex Sanfilippo, Seth Silvers, Stacy Tuschl, Kate Erickson, Grant Baldwin, Hal Elrod, Gay Hendricks, Brandon Lucero, James Wedmore, and more.
Popular Episode Topics Include: Podcasting for Business Growth, Starting a Podcast, Podcast Audience Growth, Podcasting for Profit, Podcasting Psychology, Increasing Listener Engagement, Creating Bingeworthy Podcast Content, Lead Generation Through Podcasting, Business Podcasting, Ranking Your Podcast in The Top 100, Podcast Launch Strategy, Podcast Monetization Strategies, Podcast Messaging, Podcast Positioning
Insider Secrets to a Top 100 Podcast with Courtney Elmer | Podcasting Strategy for Business Growth
Q + A | My Podcast Isn't Converting. Help!
Most podcast hosts chase “growth” without understanding how a podcast funnel actually works. And if you’re only looking at downloads or list sign-ups, you’re missing the two earlier moments that decide whether anyone ever hits play in the first place. So let’s fix it.
I’m breaking down the three conversion points that determine your podcast’s ability to attract new listeners, keep them listening, and drive revenue long-term. You’ll see exactly what “good” actually looks like (with real benchmarks), and how to read your data inside of Spotify and Apple so you can spot the exact moment listeners are silently dropping off inside your podcast funnel and fix the leaks fast.
So, if you’re done crossing your fingers every time you publish and you want a show that actually converts, hit play and let’s dive in.
0:02 – Why Your Podcast Isn’t Converting Even If Listeners Say They Love It
2:43 – The One Conversion Metric Every Host Ignores (And Why It Kills New-Listener Growth)
4:30 – The Spotify Numbers That Instantly Tell You If Your Cover Art and Title Are Working
12:49 – The Apple Metrics That Show Exactly Where Your Episodes Lose Attention
21:40 – The Easiest Way to Spot Early Revenue Signals From Your Podcast
Other Episodes You’ll Love:
- How to Stop Losing Listeners to Your Competition
- The Secret to a Podcast People Can’t Stop Talking About
→ This episode was recorded on the Deity VO-7U
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